“The inspiration for IKEA 365+ cookware we found in both our own and other people’s everyday lives. Our idea was that the pots and pans should be simple and fun to use – the entire way, from the hob to the table, to the dishwasher and back into the cabinet. The design is timeless and the quality is high, so you will both want and be able to use them every day for many years. Most of all, we hope they will inspire everyone to cook lots of good food."